Waves of Will: ALS Brainwaves Bring Breanna Olson Back to the Stage | Dentsu Lab Tokyo + NTT (2026)

In the realm of technology and human expression, few stories are as captivating and thought-provoking as Dentsu Lab Tokyo's 'Waves of Will'. This groundbreaking project, a collaboration between Dentsu Lab and NTT, has not only garnered global media attention but has also sparked a conversation about the power of innovation to restore personal expression and dignity for those living with motor degenerative diseases. Personally, I find this project particularly fascinating because it showcases how technology can be a tool for empowerment, allowing individuals to transcend their physical limitations and continue to express themselves in meaningful ways.

A World of Will

Waves of Will is the latest chapter in Dentsu Lab's 'Project Humanity', an initiative dedicated to exploring how technology can help restore personal expression, identity, dignity, and participation for people living with motor degenerative diseases, specifically focusing on those with Amyotrophic Lateral Sclerosis (ALS). The project's impact is profound, as it allows Breanna Olson, a former professional dancer and mother of three living with ALS, to perform live on stage again through a mixed-reality avatar controlled entirely by her brainwaves. This is not just a technological achievement; it's a testament to the human spirit's resilience and the power of innovation to support it.

The Power of Brainwaves

What makes Waves of Will truly remarkable is the use of brainwaves as a means of communication. Naoki Tanaka, Global Chief Creative Officer at Dentsu Lab Tokyo, explains that brainwave-based communication is a last resort for people living with ALS, as EMG and eye-gaze tracking technology will eventually become irrelevant as the disease progresses. This raises a deeper question: how can we use technology to support individuals with disabilities in ways that are both innovative and sustainable? In my opinion, the answer lies in the intersection of technology and human expression, where innovation can be used to empower individuals and restore their sense of self and purpose.

A Dance of Determination

The project's impact is particularly evident in the case of Breanna Olson. Through the use of a non-invasive EEG headset updated with machine learning, Breanna was able to control a virtual version of herself on stage in real-time through brainwave detection. This allowed her to shape the choreography and perform again to a full theatre audience, despite the rapid progression of the disease. The piece was a statement of her strength and determination, to not be reduced to her diagnosis, as so many are in modern society. This is a powerful reminder of the human spirit's capacity for resilience and the importance of supporting individuals with disabilities in their pursuit of self-expression and dignity.

Looking Ahead

As for what's next, Tanaka suggests a future performance where Breanna dances while DJ Masa provides the music. This is an inspiring possibility, as it combines the power of brainwaves with the joy of music and dance. The team is also in conversation with a number of charities and governing bodies connected to MND to find ways to expand the impact of the technology. In essence, the technology is a controller, most recently operating a virtual dancer, but the applications are endless. From education, work, communication, or gaming, the interface enables people living with disabilities to participate in society once again.

A Call to Action

Waves of Will is more than just a technological achievement; it's a call to action for all of us to support individuals with disabilities in their pursuit of self-expression and dignity. It's a reminder that innovation can be a powerful tool for empowerment, and that technology can be used to support individuals in ways that are both innovative and sustainable. As we move forward, it's essential that we continue to explore the intersection of technology and human expression, and that we work together to create a world where everyone has the opportunity to express themselves in meaningful ways.

Waves of Will: ALS Brainwaves Bring Breanna Olson Back to the Stage | Dentsu Lab Tokyo + NTT (2026)

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